Daisy is an innovative concept, focused on empowering every woman with the knowledge and data to take control of her reproductive health, a crucial step towards natural reproductive freedom in a post-Roe society.

At its core, Daisy is a secure and fast data collection system that captures and reports vital reproductive health metrics. The ability to easily view one’s fertility and cycle status eliminates the guesswork and unnecessary stress of hormonal tracking.

My role was to create an interface that communicates this complex data in a simple, elegant manner. By analyzing users' health metrics, Daisy educates them about their own reproductive health and provides actionable insights in an engaging format.

The design process of Daisy was not just about creating a product; it was about initiating a change in how women interact with their health data.